Kudos release embedded blog in e-retailer

Businesses who regularly blog get 55% more website visitors than those who don’t blog! 

A number of e-retailer customers have blogs which are running on site independent of their main site.  The benefit of the SEO enrichment is not shared with their main e-retailer site.   Following numerous requests Kudos have now completed the task of embedding a blog facility into e-retailer.  We have based this on the open source "BlogEngine” – see http://www.dotnetblogengine.net/.  

Regular blogging  will improve your SEO ranking by providing fresh and relevant material for google which will help your rankings and attract  more visitors to your site.  Search engines love fresh, unique content. That’s why you must keep a steady blog filled with new information every week. Those search engines customers use to find companies just like yours will pull the freshest and most relevant content whenever a search is performed

When your blogs are shared and consequently clicked on, they move up in the search rankings. If you’re providing quality content, your readers will want others to know. Of course, the only way to make sure your blogs contribute to your website’s popularity is to create unique content, provide answers for visitors, and then share your blogs wherever you can.

Google also returns social media search results. If you connect your blog to your Facebook, Twitter, and other social media accounts, you give search engines one more thing to find when people look for your company. As long as you use search terms in your titles and meta descriptions, you’ll boost your SEO through social media listings, too.

Perhaps the most important reason of all to blog is the fact that each post counts as a new page on your website. Google really does like fresh content and will reward those who share frequently.  The reason for this is the indexed pages. For Google to index those pages, you need to include at least 300 quality words. That means re-blogging, short blogs, and duplicating content won’t help your SEO.

There are many articles available on the web about good blog construction/practices and we suggest that you read some of these to get an appreciation of why you are writing a blog and the theory behind a well constructed blog.   By consistently writing content that is helpful and relevant to readers helps to earn trust and further converts blog readers into customers. The blogs shouldn’t particularly focus on brands but rather on solutions to customers problems or challenges.  People want to engage in content that’s useful and purposeful.

To be effective a blog should contain more than 300 words and typically not exceed 700 words.   The use of headings within the blog is recommended to aid the viewer and the google bot.

Head over Heels go live on new website

Head over Heels release responsive website

Christchurch base head over Heels are excited about the release of their new website based on Kudos e-retailers latest responsive framework.  

Being a long time user of Counter Intelligence meant the decision was easy when it came to their new website - they became true omni channel and used e-retailer.  Designed by the talented Joe Chuang a member of the Kudos design staff - the new site delivers a crisp clean website which works brilliantly across smartphone, tablet and desktop.

Head over Heels

Kudos hold training seminar in Nadi Fiji

Kudos hosts training session in Nadi Fiji

In September 2015 Kudos hosted a seminar for the Counter Intelligence users in Fiji.  The event was held at the Tanoa hotel conference centre which is close to the International Airport.

Attendees came from as far as Labasa on the Northern Island of Vanua Levu and across from Suva.The seminar was co-hosted with Smartcom - the Fiji based dealer for Counter Intelligence.Attendees learnt about the new features released in Version 11 of Counter Intelligence and were introduced to the new Cloud based Kudos KPI product - which allows you to view critical reports to your smartphone or Ipad.

The integrated Kudos e-retailer was also demonstrated.

Thanks to all of those that took time to attend the seminar - feedback has been most positive and we have been asked to hold such an event annually

Kudos hold training seminar in Tauranga

Kudos hold training seminar in Tauranga

In September 2015 Kudos held a training seminar at the Sports Fishing Club at Sulphur Point in Tauranga.

The course was well attended by Counter Intelligence users from the Bay of Plenty region and covered new features in the new V11 release and also showcased the new Kudos KPI Cloud Reporting together with an update on the integrated e-retailer site.

The course was held in conjunction with our local dealer - Calnar.